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CAPITAL ONE

SOCIAL MEDIA / VIDEO

My team created the "Define Your Dream" social media campaign to showcase the amazing things business owners can accomplish with Capital One products. The highly personal aspect of our video content encouraged a two-way dialogue between consumers and Capital One on social media. As the lead copywriter, I was responsible for bringing this campaign to life from conception to completion.

Check out the write-up about our campaign on Ad Age.

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CAPITAL ONE

CAPITAL ONE

#DefineYourDream Social Media Campaign

Our social media campaign for the "Define Your Dream" campaign kicked off with teasers of our video content and encouraged users to share stories of defining their version of the American dream.

Venture & Quicksilver Card Social Media Campaigns

Our social media campaigns featured a series of seasonal and timely posts as well as a giveaway to inspire brand love among cardholders. As the lead copywriter, I was tasked with creating monthly content calendars and researching new themes.

#CapitalOneHouse Social Media Content for SXSW
 

Directed the development of a time-lapse video capturing the transformation of Antone’s, an iconic Austin music venue, into the #CapitalOneHouse during SXSW for social media content.

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